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Panorama increases its Punjabi-film involvement

Panorama Studios picked up worldwide theatrical rights to Argentina, Thaapi and Ranjheya.

By Sukh Sandhu ·

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Neeru Bajwa in a yellow suit at the Punjabi Virsa Awards
Neeru Bajwa at the Punjabi Virsa Awards, Mumbai, 2011. File photo. Image: Bollywood Hungama, CC BY 3.0, via Wikimedia Commons.

Panorama Studios announced worldwide theatrical distribution rights for Argentina, Thaapi and Ranjheya in July. The slate brings together Ammy Virk, Sargun Mehta, Neeru Bajwa, Sunny Singh and Harrdy Sandhu across separate projects.

The move followed the success of Ishqan De Lekhe. Subsequent date changes aside, the acquisitions represent a broader distribution commitment to Punjabi cinema, at a time when overseas audiences, including those in Australia, matter more to the industry.

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